Efva Attling was born in Stockholm. She made her first piece of jewellery when she was eleven years old. At the age of 16 she was a pupil of one of Sweden’s greatest silversmiths. Then Eileen Ford spotted her and a 12-year modelling career began. Efva worked as a model in Milan, Paris, London and with Ford Models in New York, but she wanted to change her career and so she did.

Having music in the family and in her heart Efva started a band in 1981 called the X Models. The band had a hit ballad, "Two of us" in the 80´s which Efva composed. While she kept on writing, singing and releasing records she also worked with design in different forms. She designed clothes for Levi’s and H&M and had her own line of maternity wear "Pretty Pregnant".

Since 1996 Efva’s been back to where she once started: working with silver, gold and precious stones. Efva’s specialty is playing around with words and expressions. This gives you one more dimension to the jewellery. ‘And as I used to write lyrics I still want to move people with words. I call my design “Beauty with a Thought”.

In 2010, Efva Attling became the first winner of the Guldknappen Accessory Award, given out by Damernas Värld. The jury's motivation was: "A glorious combination of personal design and inspiring thoughts about life is this multi-talent’s signature. In a highly competitve business with many contenders, this winner proves her strengths year after year. The Efva Attling brand has a strong identity and is recognised by everyone. Her fairy-tale success story brings us craft with deeper meaning. With the strength of her soul, passion and burning commitment, Efva adorns our every day. Efva Attling goes straight into Swedish Fashion history as the first winner of the Guldknappen 2010 Accessory Award."